MODERN TECHNOLOGIES FOR MANAGING THE REPRODUCTION OF HUMAN RESOURCES OF THE REGION IN THE CONDITIONS OF PANDEMIC AND DEPOPULATION

Abstract

The article examines the problems of reproduction of human resources, low fertility, high mortality, structural unemployment in a typical industrial Russian region exemplifies by the Sverdlovsk region. The paper analyzes the dynamics of indicators of the natural movement of the population of the Sverdlovsk region, since 2016, an increasing population decline and demographic aging have been recorded, during the same period there has been a decrease in the number of the economically active population. The reasons are considered for the current demographic situation in the country and regions, which have all the signs of depopulation. Restoring a simple mode of population reproduction, solving socio-demographic problems and ensuring the growth of human resources requires the introduction of modern technology in public administration, such as “performance management”. At the regional level, it is recommended to create a coordination center to increase the efficiency of interaction between government departments, institutions dealing with fertility, health, education, employment of the population and the provision of workers to enterprises-employers. A set of programme measures aimed at improving the efficiency of reproduction of human resources at the state, regional and corporate levels is proposed.